TOP 13 modern ways to speed up site indexing
Most traffic comes to sites that do not have problems with indexing. How to speed up indexing using simple methods proven in practice by hundreds of specialists?
How to speed up site indexing?
1. Nesting level. Simplify the structure if necessary. Each page should be a maximum of 2-3 clicks from the main one.
Fine:
http://port-jackson.com.ua/blog-post/xranenie-rollov/
https://www.fito-land.com.ua/profcosm/freihaut_cosm/4415-2
Badly:
https://site.ru/mikroschemy/mikrokontrollery-i-pamyat/atmel-atmega-32/art12345
2. Internal linking. Do internal linking of the site. Internal links are a sure way to speed up the indexing of new articles.
Better yet, implement a special SEO module on the site, “Bot Catcher”, thanks to which, for example, the latest added products or articles are placed on the main page of the site.
3. Robots.txt. Create a robots.txt file. Specify in the file which pages cannot be indexed (for example, service pages and the admin panel do not need to be indexed).
It doesn’t really help Google though.
4. Site map. Create a sitemap.xml with links to all important pages on the site.
Better yet, make an auto-generated sitemap. The sitemap.xml auto-generation module should include such conditions as crawling the entire site daily and adding pages to the map that are not there yet, as well as correlating these pages with robots.txt. To avoid mutual exclusions like robots.txt says not to index, and sitemap.xml says to index.
5. Download speed. Work out the download speed so that search robots get answers to their queries as quickly as possible.
6. Frequency of publications. Publish new content frequently. The indexing time also depends on the frequency of publications. For example, daily posts lead to the most frequent indexing for a blog – daily.
7. Link building. Create external links, work on the citation of your site on the Internet. Link building is a sure way to speed up its indexing.
8.SMM. Promote your resource on social networks. Links to articles/products in social networks can speed up indexing, especially if the account is promoted.
9. “Marketing the crowd.” Use forums and blogs, or crowd marketing.
10. Services from search engines. Submit articles manually for indexing. Search engine services can also help – Googlebot from Google and “Page Recrawl” from Yandex. There is always an opportunity in the webmaster to send certain pages for indexing.
11. Server response code. Set up the correct server response codes! If the page is already indexed and has not changed since the last date of indexing, give search robots a response code of 304 Not Modified (“did not change”). Thus, you will save the crawling budget allocated to your site from search engines.
12. Site logs. Analyze site logs and draw conclusions!
13. Forced indexing. Use services for forced indexing of site pages, for example, a Telegram bot @NeedmyLinkBot.
14. Other technical points:
- Remove orphan pages.
- Remove junk pages (duplicates, low quality documents).
- Get rid of endless pagination.
- Reduce the number of pages that return 4xx and 5xx server responses.
- Reduce the number of links with redirects.
- Close links in “nofollow”.
Following these rules will help speed up indexing by search engines. Use both internal and external optimization techniques to get accelerated indexing up and running as quickly as possible.
What do you use?
Internet marketing expert. Head of marketing agency MAVR.
Business degree “Master of Business Administration” (MBA).