65 catchy and creative slogans of famous companies
A slogan is a key phrase that advertisers use to verbally emphasize the uniqueness and present the main idea of their product or service. By and large, it is the essence of an advertising campaign that plays an important role in people’s lives. After all, it is the slogan that is able to attract the attention of buyers and influence their choice.
Having a slogan is so important that businesses around the world spend billions to develop a marketing campaign that will help make a brand easily recognizable. Every day we encounter millions of phrases and sentences everywhere: from print media to online advertising. And although there are slogans that we know by heart, there are also those that have appeared and disappeared without being noticed.
What is an advertising slogan that can make a company successful?
It is not only easy to remember, but also has a secret element that makes us take a closer look and think about a future purchase. A successful advertising slogan can impress your target audience and make your company’s product stand out from the rest.
According to Charles Whittier’s book Creative Advertising, a slogan should be strong enough to present a product or service in a quality manner and justify its frequent mention in advertising. According to the author, it should be so well articulated that people will surely remember it.
A guide to creating a successful slogan
- Brand identification. A good slogan should remain closely related to the brand name that is mentioned or explicitly implied in it. It is best to directly indicate the name of your company in the slogan.
- Easy to remember. Some of the well-known taglines and slogans are still in use today, although they were created a few years ago.
- Feeling of benefit. Explain the benefits of your product in a language that the consumer can understand. Turn the bad into the good. Show clearly what will happen if your product is not used. Give consumers the opportunity to experience the benefit and enjoyment of using your product.
- Differentiation. The modern service market is filled with various offers, so companies that operate in the same industry should use creative and original slogans to stand out from the rest.
- Simple and clear. Use short keywords or phrases in your slogan that grab attention. One word is usually not enough.
65 famous company slogans
1.Imax
2Volkswagon
3. Blogger
4 Mac Pro
5 Harley Davidson
6 Calvin Klein
7. Google
8. Survivor TV Series
9 Canon
10 Johnnie Walker
11. Matchbox
12. Reebok
13. 3M
14. Marks & Spencer
15. Federal Express
16. Nikon
17. Red Cross
18. Playstation
19.Porsche
20. Disneyland
21. Fortune Magazine
22. Holiday Inn
23. Ajax
24. Adidas
25. Haagen-Dazs
26. Yellow Pages
27. IBM
28 Abbey National
29. Kodak
30. McDonald’s
31. Hallmark
32. De Beers
33. Levi’s
34. Nike
35.Nokia
36. Tag Heuer
37. Sony
38. Subway
39. Electronic Arts
40. Olympus
41. Vodafone
42. Maxwell House
43. Clairol
44. Aston Martin
45 Burger King
46. Visa
47. Coca Cola
48. M&Ms
49.Jaguar
50.AT&T
51. Kentucky Fried Chicken
52. L’Oreal
53. Diesel Jeans
54. Metropolitan Life
55. Nintendo 64
56. Dixon
57. Ebay
58. General Electric
59. Du Pont
60. The National Lottery
61. Energizer
62. Volvo
63. Rolex
64. Michelin
65. Apple
Internet marketing expert. Head of marketing agency MAVR.
Business degree “Master of Business Administration” (MBA).